MoonPie drops in Mobile to ring in 2015 - WBRC FOX6 News - Birmingham, AL

MoonPie drops in Mobile to ring in 2015

The MoonPie made its way down the RSA Twustmark Building to signal the New Year. (Source: WLOX) The MoonPie made its way down the RSA Twustmark Building to signal the New Year. (Source: WLOX)
Crowds celebrate following the MoonPie's drop. (Source: WLOX) Crowds celebrate following the MoonPie's drop. (Source: WLOX)
The Village People perform at MoonPie over Mobile before midnight on Dec. 31. (Source: WLOX) The Village People perform at MoonPie over Mobile before midnight on Dec. 31. (Source: WLOX)
Crowds at the MoonPie over Mobile celebration gather at the main stage to watch Evelyn "Champagne" King and the Village People. (Source: WLOX) Crowds at the MoonPie over Mobile celebration gather at the main stage to watch Evelyn "Champagne" King and the Village People. (Source: WLOX)
The giant MoonPie provided by Chattanooga Bakery was cut around 8 p.m. Hundreds received a piece of the pie. The giant MoonPie provided by Chattanooga Bakery was cut around 8 p.m. Hundreds received a piece of the pie.

MOBILE, AL (RNN) - On a chilly night in Mobile, AL, thousands gathered to usher in 2015 with The Village People at the seventh annual MoonPie over Mobile New Year's celebration.

The main stage crowd was packed as a strong lineup of musical guests entertained until it was time to celebrate with the MoonPie drop. The drop was followed by a fireworks and laser show.

The Village People were preceded by Evelyn "Champagne" King on the main stage and several acts on the secondary stage, including Alabama-based artists Cary Laine and Holli Mosley.

Laine, who is from Washington County, AL, rose to fame competing in the sixth season of The Voice, while Mosley produces her music in Muscle Shoals, AL.

Before the music was cued up, hundreds gathered to taste a giant MoonPie contributed from Chattanooga Bakery. The pastry was cut by Councilman Fred Richardson, who had the idea to create a New Year's celebration that eventually became MoonPie over Mobile.

"It started when one of our city councilmen, Fred Richardson, decided that it would be a great idea to have a New Year's Eve celebration by dropping something," said Carol Hunter, director of communications for the Downtown Mobile Alliance. "Mobile is the largest per-capita purchaser of MoonPies."

The symbolic MoonPie was selected as Mobile's unique drop after a suggestion from Richardson.

While enjoying a piece of the edible MoonPie, visitors were able to wash it down with a sample of Limestone Branch Distillery's MoonPie Moonshine, which was developed and produced in cooperation with Chattanooga Bakery and available in three flavors - chocolate, vanilla and banana.

Thousands visited the Resolution Wall to mark down their goals for 2015 before following Second Line led by the Excelsior Band to the main stage to take in the musical acts.

Last year, approximately 70,000 people attended and celebrated the New Year in Mobile.

"Last year, we had between 60,000 and 80,000 people," Hunter said. "Our downtown hotels were full, and everybody enjoyed it."

By all indications, this year was just as popular as thousands watched the 12-foot, 350 pound MoonPie descend down the side of the RSA Trustmark Building.

The MoonPie was first dropped six New Year's Eves ago from a crane along the waterfront.

However, a few years ago, Dr. David Bronner, of the Retirement Systems of Alabama, offered to build a massive, metal MoonPie and rig it to drop from the 34-story RSA Trustmark building that dominates the city skyline.

The MoonPie emerges from its housing only during the MoonPie over Mobile and Mardi Gras celebrations.

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