Recent recalls pose no lingering threat to consumer confidence

By Emily Luxen

BIRMINGHAM, AL (WBRC) -  First Toyota, now owners of Nissan and General Motors vehicles are affected by a new recall in what has been a tough month for car companies.

General Motors is recalling 1.3 million Chevys and Pontiacs to fix power-steering systems. Nissan is recalling 260,000 vehicles with brake and fuel-gauge problems.

UAB economist, Mickey Gee, said these constant recalls could impact consumer confidence in the short term, but not likely in the long term because these are established companies with loyal customers.

"We get recalls on consumer products everyday," said Gee, "Recalls are nothing new to consumers."

Serra Toyota's general manager, Dale Benton, said his customers are staying loyal, and he doesn't think the recalls will affect the Toyota brand in the future.  

"I think it may hurt some customers who are considering Toyota in the short term, but in the long run, Toyota still has great customers service, and great quality.  It's a great vehicle," said Benton.

Benton said Toyota is offering new incentives to try and get customers back on the lot buying cars.

Gee said other car companies will likely follow their lead. And the consumer will benefit.
"If you are thinking about buying a car, the next 90 days are going to be a great time to buy a car," said Gee.

Drivers said it's hard to ignore all the recalls in the headlines, but they have mixed opinions on how it will affect their future car purchases.

People who drive Toyotas, Nissans or GM models affected by the recall are encouraged to contact their dealership with any questions.

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